The core seminar with rave reviews (see Buzz). I throw out the gimmicks and get down to the essence of what motivates luxury buyers and sellers. You’ll learn exactly how to sell to the affluent and win in a market where sellers don’t have to sell and buyers don’t have to buy. You will also learn how to create a market for your luxury listings and how to orchestrate that market into getting the highest price, the quickest sale, or both for your luxury home sellers.

Duration is 2-3 hrs depending on Q&A.